How To Start An Email Newsletter Here Are The Goals:You regularly send out relevant and anticipated email newsletters to your ever-growing list. You have a form on your website that asks people to sign up for your email newsletter. When someone signs up, they give you their name and email address and they receive a few automatic and customized emails that you previously crafted while they wait for their first newsletter edition. You have a database that stores each person's email address and you have a way to send out regular emails to them all, including beautiful HTML newsletters (e-zines). You watch the list grow over time and watch readers turn into customers.Here Are The Benefits: * You are continually building a list of loyal readers that grows over time. * Your readers spread the word that your organization is helpful, knowledgeable and experienced. * Your readers are regularly reminded of your organization's continued existence, growth and relevance. * Some loyal re ... Read more »